Friday, December 11, 2009

Mountain Running Survey

Here is an interesting survey for mountain (trail) runners. Note that Teva, the title sponsor for the US Mountain Running Team from 2002 to 2009 will not be sponsoring the team in 2010 and is pulling out of the running shoe market. In light of that recent news, this survey is outdated but interesting to anyone looking for sponsors or looking to be a sponsor of mountain / trial running.

I am an assistant professor in the Department of Recreation and Sport Management. I request your participation in a study that deals with your participation in trail running. There are no direct benefits or compensation to you for participating in the study. Your cooperation is extremely important and is greatly appreciated. The questionnaire asks you about your perceptions toward trail running and the sponsors of the 2009 (and prior) US Mountain Running Teams. The results of this study are expected to yield insight to effectively evaluating sponsorship of non-elite sporting events.

Please complete this questionnaire, which should take about 10-15 minutes. There are no known physical or psychological risks associated with completing this survey; however some questions may be considered sensitive. As such, your assistance is entirely voluntary and you may withdraw from completing the survey at any time. You may be assured of complete confidentiality. Individual responses will not be reported. The published results will not refer to any individual and all discussions will be based on group data.

For questions about your rights as a research participant contact the IRB at 850-644-8673. If you have any questions about the survey, please contact the individual at the addresses below. Thank you for your assistance with this research.


Yu Kyoum Kim, Ph. D.
Assistant Professor
Department of Sport and Recreation Management
The Florida State University
Tully Gym 1034
Tallahassee, FL 32306
(850) 644 – 7174
FAX: 850-644-0975

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